Category: User Experience
Marketing that Matters – Brand Youtility
This presentation borrows heavily from Jay Baer’s “Youtility” so I wanted to give him his proper due up front. Brand Utility – Quick Overview from Ethan Machado
CS 101 – Content Inventory and Audit Overview
CS 101- Content Inventory and Audit Process Overview from Ethan Machado
Second Screen Experiences
Second Screen Experiences from Ethan Machado
Get Your Brand Content into My Queue
To most manic marketers, Red Bull represents the pinnacle of the new content marketing magic that wins in a world where nobody sleeps, thinks, or otherwise contemplates the meaning of life – they just do it, and they do it non-stop in real-time while hopped up on glucose, taurine, glucuronolactone, caffeine, niacin, sodium nitrate, and…